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The PARAGON
Network™: (see Partners
and Alliances)
This unique network of over 40,000 key industry leaders represent knowledge domains that
bring value to our clients. These leaders have valuable and extensive experience in technologies,
markets, products, industries, competitive environment, functional areas, and channels that
are critical for our clients to understand in order to go forward with business initiatives.
In addition, they may be accessed via the Voice-of-Market™ Process with mechanisms
that do not divulge the identity of the client, providing unbiased and confidential output,
along with invaluable new knowledge.
The PARAGON Network™ enables clients to have
access to market, customer, or other influential participants in order to develop and commercialize
new products. This produces a high degree of certainty, a clear understanding of value and
the means of maximizing returns.
PARAGON Network™ participants are used at
any stage of an business initiative to: generate ideas and comprehensive lists of options,
provide knowledge that leads to focusing from many options, assist in the creation of commercialization
and implementation plans, add "pieces" such as competitive intelligence or market
trends, as well as contribute late stage commercialization direction and support.
The Voice-of-Market™:
Voice-of-Market™ consists of many unique business practices that are critical to success
both prior to and during investment into areas new to clients. The PARAGON
professional staff has many years experience in several dozen processes that will be combined
into each assignment. Exemplified by critical processes such as: Stage-Gate, Voice-of-Market™,
Discovery Based Learning, Six Sigma and Creative Problem Solving. These and other critical
best practices ensure innovation and differentiation, strategic fit, and accurate forecasting.
Voice-of-Market™ differs significantly from others who hold Expert Panels. The Voice-of-Market™
Process engages multiple forums which allows a cross validation of information attained.
This provides a quantification that single sessions cannot provide. This process is also
focused on delivering knowledge and actions, and not just new ideas, which is the typical
focus of Expert Panel sessions offered by others.
The PARAGON
Staff Expertise:
Developing new business requires both experience and proven best business practices. Because
of the uniqueness and variables in each initiative, the experience of the personnel is invaluable
in reducing risk while delivering an output that is innovative and creates a competitive
advantage. We believe that even a stage-gate process requires a high degree of experience
from dedicated in-house employees in which facilitation is a supportive competency and not
the only critical requirement.
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